We are inspired by our customers and their wants. As a retailer of our parent brand BEXIMCO, we started our journey in 2004 and currently we have 19 stores across Bangladesh and Pakistan and a 24/7 online store. Since the beginning, we have been offering world class designs at amazing prices. Our product line includes a wide range of fashion clothing, fragrances, accessories for men, women and children, fabrics for home decoration; avant-garde ceramic items, paintings, books and many more. Explore YELLOW and look through our windows for contemporary global fashion trends.